Importer & Distributor of FMCG in Bulgaria
Own logistics • 30+ sales representatives • Wide regional coverage

Logistics base

A dedicated logistics facility that, in addition to meeting our internal needs, also serves external clients with logistics services.

Direct import

We carry out our own import of selected products from Europe and Asia, ensuring direct control over both quality and deliveries.

Assortment

We offer a wide assortment of around 1,000 products across various categories.

Partenrs

We build long-term partnerships with reliable manufacturers and trading companies.

About us

The history of Brand Masters began in 1992 with the establishment of the family company STEMA, which later evolved and continued its activities under the name STOYANOV Ltd. To this day, the company is a well-established distributor operating under the EX VAN model, as the exclusive partner of Mars for Eastern Bulgaria — with a portfolio of well-known brands such as Orbit, Mars, Bounty, and Snickers, as well as an importer of branded packaged foods.

In 2020, during the challenging COVID crisis and guided by a clear vision for sustainable development, the owners founded a second company — Brand Masters, focused on wholesale trading and the distribution of fast-moving consumer goods. In just three years, Brand Masters reached turnover figures comparable to those of STOYANOV Ltd., and today both companies continue to grow successfully and in parallel, complementing each other strategically.

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Direct import

Every week we import new goods from leading European suppliers – quality products at competitive prices, accessible to your customers.

Assortment

Why choose us

Next-day delivery

We deliver to retail locations as early as the next day after the order.

A wide assortment of European goods

Every week we import various products from the European market — foods, alcohol, detergents, and cosmetics.

We support small and medium-sized stores

We work with grocery stores, drugstores, pet shops, liquor stores, and wholesale markets.

Wide commercial network

A team of 16 sales representatives covers Eastern Bulgaria and the regions of Yambol, Shumen, Dobrich, Sliven, and Silistra.

Logistical coverage

We provide regular distribution with our own vehicle fleet and logistics in the regions of Varna, Dobrich, Shumen, Silistra, Burgas, Sliven, and Yambol.

Additionally, we have external sales representatives in Sofia and Pazardzhik for products from our own imports.

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